Complex Internet marketing agency

Website of the company “First EGE-Centre”

Objective: Development of a platform for attracting the customers to services of training for the Unified State Exam (EGE), Primary State Exam (OGE)

Solution: We have developed a site of the “First EGE- Centre” with separate pages with detailed description for each service, which serve as landing pages in contextual advertising and help SEO promotion of the site

Site address:gia-centr.ru
Development term:25 days
СMS:Drupal 7
Technology:HTML 5, CSS 3, JavaScript

About the project

  • There is a call tracking function; a callback order form is always visible. Despite the fact the site describes services of the centre in detail, parents often need a phone call and a marketing expert needs to monitor the efficiency of advertising channels.
  • Adaptable coding - the site looks good on PC and mobile screens; there is a version for visually impaired.
  • For each examination subject and age, a separate page has been created to divide the exam types (EGE, OGE) into subjects and add uniqueness to the site pages. Thus, for each request subject + exam, subject + age, teacher + subject, there are specific pages, which helps attract organic traffic.
  • However, every page is a full-fledged landing page. Some blocks (frequently asked questions, teachers, figures and facts) are repeated on the pages, as they are in demand among the visitors.
  • Integration with Bitrix24.
  • Clear tables with the schedule of lessons are filled automatically upon registration of a new lesson in CRM.

Customer review

All reviews

Отзыв от gia-centr.ru

Services:Contextual advertising,Search engine optimization (SEO),Corporate site development
ThemesServices for the public

«Работаем с Маркетинг Ап более 3 лет. За время сотрудничества наш интернет-ресурс был выведен в топ 10... Не всегда можно встретить такой профессиональный подход к разработке сайта и проведению рекламных компаний в интернете...»

Technical features

Integration with CMS Drupal 7
Integration with SMS centre
Basic SEO optimization
Version for the visually impaired

Usability features

Convenient short-header with menu and phone number
Contact capture forms
Adaptation for mobile devices

Interactive layouts

Clickable prototype allows to estimate not only user-friendliness of the interface, but also the functions of the created site. All details are negotiated and approved before the designing process

View the interactive layout

Design layouts

All pages are designed in accordance with specifications and the approved prototype. After approval of the general concept, changes are introduced and final version are agreed

Mobile version

Mobile version significantly improves the site usability for those using a smartphone or a tablet for viewing the site. Adaptation provides higher ranking in Google and Yandex mobile search

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